Subscribe to NewsAdvertising - November 22, 2008 - Segment One
Advertising - Listen in for advice and strategies on what you can do yourself and what you should look to an advertising agency to do with a budget. Check out CLARITAS for Consumer Measurement. Caller - Ken, asks “Where do I find a partner now that I’m getting back into the business of electrical contracting?” Listen in to some tips to find the right partner.
Building Your Brand - October 4, 2009 - Segment Two
Building Your Brand - Define it, nurture it, promote it. It starts with a name - one of the most important tools to communicate who your brand is and what you brand does… and be sure to use all the online tools we discuss to promote your brand - websites, email marketing, twitter, facebook, LinkedIn, blogs, Google Alerts, SEO & SEM.
Be Found On Google
How to use optimization to raise your listings on Google - strategies for paid search optimization and organic optimization.
