Create a Culture of Applause
Your employees are new business ambassadors for your company. Get them excited about your business and engage them in the process of winning new clients - and be sure to reward them - it is a win/win situation.
First Impressions Take Preparation
You only get one chance to make that first impression. Listen in for tips to insure you prepare your best to make your best impression.
More New Business Tips
Most importantly, the new business meeting better be about the client not about you. Listen in for more tips.
Win More Business By Going Beyond Expectations
Always find out what the potential client is looking for and then go beyond what they expect to receive. For the advertising business that can mean finding a key new insight to drive sales.
Dialing for Dollars
Calls from the CEO are still the best way to drum up business. Make those calls now before everyone gets distracted by the holidays.

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