Public Relations and Publicity - CEO Interview, Matt Toledo, CEO & Publisher of LABJ - December 20, 2009 - Segment Three
Interview with Matt Toledo, CEO & Publisher of the Los Angeles Business Journal. Under Mr. Toledo’s leadership the Los Angeles Business Journal has received numerous editorial awards both locally and nationally including; Best Newspaper - Association of Area Business Publications 1999, 2000, 2001, 2003, and 2004; Best Business Weekly - Society of American Business Editors and Writers; (SABEW) 1997, 1998, 1999, 2002 and 2004.
Originally from Chicago but reared in Northern California, Mr. Toledo is a graduate of San Jose State University with a Bachelor of Arts Degree in Business Administration and a minor in Fine Arts. Mr. Toledo and his wife Lisa live in Malibu and have two daughters.
Fraser Listed on the LABJ List of the Top Woman Owned Businesses
Secrets to successful sales presentations - listen to the client and their issues - don’t make the presentation about you.
Los Angeles Business Journal and Sharareh Drury
Special thanks to the Los Angeles Business Journal and to Sharareh Drury for the recognition of Renee’s and my efforts to champion small business-owners on radio and online. It’s a deep sense of responsibility and pride that we are able to offer recession-buster hints and cheer-leading for small business during these challenging times. Both Renee and I started our original companies during previous recessions. And we survived. It just takes focused energy, creativity and a special does of necessity to get through. We just returned from the national convention of NAWBO, held in Chicago, where leaders from most of the 80 chapters from every state in the country attended. What a boost of enthusiasm, optimism and upbeat attitude, from hundreds of women business owners, even though most are facing the same tough challenges today. That’s part of the magic of NAWBO–relying on other women business owners for strength, sharing and client referrals. Invigorating. Am ready now to tackle the next six months. By the way, next year’s NAWBO national convention will be in Wash. D.C. for the 35th anniversary of NAWBO. We hope you will all come!
Betsy
2MinutesWith in Los Angeles Business Journal

Nice mention in the LABJ about 2MinutesWith. Thank you to Sharareh Drury for writing the article in the UPFRONT section. If you are a subscriber, go to this link LABJ. If you are not a subscriber, you should be. They have free email newsletter alerts and the resource is invaluable. Go to their homepage here.

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