Advertising - November 22, 2008 - Segment Two
Advertising - Listen in and learn how to use humor in advertising - examples of being consistent and memorable - and the effective use of music and jingles. You can also do simple testimonial interviews of your happy customers and post them on your website or YouTube.
Give Thanks and Reflect
Economic indicators are looking up for the New Year, so be grateful this year for making it through, but start planning now on how to become more successful during the recovery ahead.
Pictures Paint 1,000 Words
You don’t have to be an expert photographer to use terrific and impactful images. Go to iStockPhoto, Getty Images or BigStockPhoto to find them.
Congratulations to California First Lady Maria Shriver for Another Successful Women’s Conference
Congratulations go out to California First Lady Maria Shriver for another successful Women’s Conference. Great learnings came from the conference especially about leadership. We have said it many times on our show, you must provide bold leadership as an entrepreneur in order to inspire the best from your employees.
Leadership - November 1, 2009 - Segment One
Leadership is critical in running a business. It takes “guts” to take the risk of running your own company and that is the start of strong leadership. However, you can learn to become a better leader over time and should continually look for ways to improve your leadership skills. Search out mentors, form an advisory board of outside leaders and colleagues you respect, and always be “looking to the future”. The best leaders have their fingers on the pulse of current trends but can also anticipate what is just over the horizon by staying at least 3 moves ahead of the competition.

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