10 Tips in 2 Minutes on Advertising - November 22, 2009 - Segment Five
10 Tips in 2 Minutes - Advertising. There are many things that you can do that are inexpensive and effective (hint: Google Adwords and Search). Listen in for tips on more.
Advertising - November 22, 2009 - Segment Four
Advertising - Consistency in messaging works. Consumers are exposed to over 3,000 messages per day - you have to have a way to cut through that clutter to be successful. The best advertising though is always word of mouth from a trusted friend.
Advertising - November 22, 2008 - Segment Two
Advertising - Listen in and learn how to use humor in advertising - examples of being consistent and memorable - and the effective use of music and jingles. You can also do simple testimonial interviews of your happy customers and post them on your website or YouTube.
Advertising - November 22, 2008 - Segment One
Advertising - Listen in for advice and strategies on what you can do yourself and what you should look to an advertising agency to do with a budget. Check out CLARITAS for Consumer Measurement. Caller - Ken, asks “Where do I find a partner now that I’m getting back into the business of electrical contracting?” Listen in to some tips to find the right partner.
Dynamic Logic’s Report on Effective Interactive Advertising
Listen in to the results from Dynamic Logic’s report on effective online advertising strategies.