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	<title>2MinutesWith</title>
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	<link>http://www.2minuteswith.com</link>
	<description></description>
	<pubDate>Wed, 10 Mar 2010 21:23:34 +0000</pubDate>
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	<itunes:summary>Successful business owners Renee Fraser and Betsy Berkhemer with tips on starting and growing your own successful business.</itunes:summary>
	<itunes:author>Betsy Berkhemer and Renee Fraser</itunes:author>
	<itunes:category text="Business" />
	<itunes:category text="Business">
		<itunes:category text="Management &amp; Marketing" />
	</itunes:category>
	<itunes:category text="Business">
		<itunes:category text="Careers" />
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	<itunes:explicit>no</itunes:explicit>
	<itunes:owner>
		<itunes:name>Nick Cavarra</itunes:name>
		<itunes:email>ncavarra@frasercommunications.com</itunes:email>
	</itunes:owner>
			<item>
		<title>10 Tips in 2 Minutes - Social Media Smarts - March 7, 2010 - Segment Five</title>
		<link>http://www.2minuteswith.com/2010/03/10-tips-in-2-minutes-social-media-smarts-march-7-2010-segment-five/</link>
		<comments>http://www.2minuteswith.com/2010/03/10-tips-in-2-minutes-social-media-smarts-march-7-2010-segment-five/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 20:46:07 +0000</pubDate>
		<dc:creator>ncavarra</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[10 Tips in 2 Minutes]]></category>

		<category><![CDATA[Lisa Cagnolatti]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Social Media Smarts]]></category>

		<category><![CDATA[Southern California Edison]]></category>

		<guid isPermaLink="false">http://www.2minuteswith.com/?p=1240</guid>
		<description><![CDATA[10 Tips in 2 Minutes - Social Media Smarts - Betsy and Renee give you their tips on how to strategically use Social Media but first they speak with Lisa Cagnolatti at Southern California Edison. She explains what they are doing with social media to reach out to large and small businesses. Currently they are [...]]]></description>
			<content:encoded><![CDATA[<p class="radio_desc"><img class="alignleft size-full wp-image-710" title="2Minutes&amp;More" src="http://www.2minuteswith.com/wp-content/uploads/2mw_logo_-more1.jpg" alt="2Minutes&amp;More" width="200" height="32" />10 Tips in 2 Minutes - Social Media Smarts - Betsy and Renee give you their tips on how to strategically use Social Media but first they speak with Lisa Cagnolatti at Southern California Edison. She explains what they are doing with social media to reach out to large and small businesses. Currently they are on <a title="Southern California Edison on Twitter" href="http://twitter.com/socaledison" target="_blank"><strong><em>Twitter here</em></strong></a> and soon all the account reps will be on LinkedIn as their primary channel to interface with customers.</p>
<p class="radio_desc">2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</p>
]]></content:encoded>
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	<itunes:summary>10 Tips in 2 Minutes - Social Media Smarts - Betsy and Renee give you their tips on how to strategically use Social Media but first they speak with Lisa Cagnolatti at Southern California Edison. She explains what they are doing with social media to reach out to large and small businesses. Currently they are on Twitter here and soon all the account reps will be on LinkedIn as their primary channel to interface with customers.
2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</itunes:summary>
<itunes:subtitle>10 Tips in 2 Minutes - Social Media Smarts - Betsy and Renee give you their tips on how to strategically use Social Media but first they speak with Lisa Cagnolatti at Southern California Edison. She explains what they are doing with social media to [...]</itunes:subtitle>
	</item>
		<item>
		<title>Social Media Smarts - March 7, 2010 - Segment Four</title>
		<link>http://www.2minuteswith.com/2010/03/social-media-smarts-march-7-2010-segment-four/</link>
		<comments>http://www.2minuteswith.com/2010/03/social-media-smarts-march-7-2010-segment-four/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 20:34:25 +0000</pubDate>
		<dc:creator>ncavarra</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Sally Falkow]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Social Media Smarts]]></category>

		<guid isPermaLink="false">http://www.2minuteswith.com/?p=1237</guid>
		<description><![CDATA[Social Media Smarts - Over 50% of Internet users identify the Internet as their primary source of news and information. Social Media coach Sally Falkow shares her expertise on how to choose the right channels and strategies to leverage your brand effectively. Remember, it is always better to choose one channel and use it effectively [...]]]></description>
			<content:encoded><![CDATA[<p class="radio_desc"><img class="alignleft size-full wp-image-710" title="2Minutes&amp;More" src="http://www.2minuteswith.com/wp-content/uploads/2mw_logo_-more1.jpg" alt="2Minutes&amp;More" width="200" height="32" />Social Media Smarts - Over 50% of Internet users identify the Internet as their primary source of news and information. Social Media coach Sally Falkow shares her expertise on how to choose the right channels and strategies to leverage your brand effectively. Remember, it is always better to choose one channel and use it effectively than to spread yourself too thin over multiple channels.</p>
<p class="radio_desc">2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</p>
]]></content:encoded>
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	<itunes:summary>Social Media Smarts - Over 50% of Internet users identify the Internet as their primary source of news and information. Social Media coach Sally Falkow shares her expertise on how to choose the right channels and strategies to leverage your brand effectively. Remember, it is always better to choose one channel and use it effectively than to spread yourself too thin over multiple channels.
2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</itunes:summary>
<itunes:subtitle>Social Media Smarts - Over 50% of Internet users identify the Internet as their primary source of news and information. Social Media coach Sally Falkow shares her expertise on how to choose the right channels and strategies to leverage your brand [...]</itunes:subtitle>
	</item>
		<item>
		<title>Social Media Smarts - CEO Interview - Alan Buckelew, CEO of Princess Cruises - March 7, 2010 - Segment Three</title>
		<link>http://www.2minuteswith.com/2010/03/social-media-smarts-ceo-interview-alan-buckelew-ceo-of-princess-cruises-march-7-2010-segment-three/</link>
		<comments>http://www.2minuteswith.com/2010/03/social-media-smarts-ceo-interview-alan-buckelew-ceo-of-princess-cruises-march-7-2010-segment-three/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 20:18:24 +0000</pubDate>
		<dc:creator>ncavarra</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Alan Buckelew]]></category>

		<category><![CDATA[Betsy Berkhemer]]></category>

		<category><![CDATA[CEO Interview]]></category>

		<category><![CDATA[Princess Cruises]]></category>

		<category><![CDATA[Renee Fraser]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Social Media Smarts]]></category>

		<guid isPermaLink="false">http://www.2minuteswith.com/?p=1233</guid>
		<description><![CDATA[Social Media Smarts - CEO of Princess Cruises, Alan Buckelew.
Betsy and Renee speak with Alan about how the cruise industry and specifically Princess Cruises have taken to using Twitter, Facebook and YouTube in very effective and engaging ways. You can follow Princess on Twitter here or on Facebook here or on LinkedIn here. You can [...]]]></description>
			<content:encoded><![CDATA[<p class="radio_desc"><img class="alignleft size-full wp-image-710" title="2Minutes&amp;More" src="http://www.2minuteswith.com/wp-content/uploads/2mw_logo_-more1.jpg" alt="2Minutes&amp;More" width="200" height="32" />Social Media Smarts - CEO of Princess Cruises, Alan Buckelew.</p>
<p class="radio_desc">Betsy and Renee speak with Alan about how the cruise industry and specifically Princess Cruises have taken to using Twitter, Facebook and YouTube in very effective and engaging ways. You can follow Princess on <strong><em><a title="Twitter Feed for Princess Cruises" href="http://twitter.com/PrincessCruises" target="_blank">Twitter here</a> </em></strong>or on <a title="Princess Cruises Fan Page on Facebook" href="http://www.facebook.com/home.php?#!/PrincessCruises?ref=search&amp;sid=732879485.342447680..1" target="_blank"><strong><em>Facebook here</em></strong></a> or on <a title="Princess Cruises on LinkedIn" href="http://www.linkedin.com/companies/princess-cruises?trk=co_search_results&amp;goback=%2Ecps_1268165820789_1" target="_blank"><strong><em>LinkedIn here</em></strong></a>. You can learn more about their 2 brand new ships on these channels over the next couple of years as they are built and prepared for launch. The Princess Cruises&#8217; philosophy is &#8220;evolution&#8221; not &#8220;revolution&#8221; and they devote themselves to improving products and services with a steady hand.</p>
<p class="radio_desc">As media dollars for advertising migrate more and more to the Internet, Alan is a firm believer of insuring that the IT staff is at a adequate number with the expertise to handle the new requirements of constantly being online, engaged and involved on the many social media channels.</p>
<p class="radio_desc">Alan&#8217;s career with the company has spanned 33 years, and most recently his title was executive vice president of corporate services, responsible for strategic planning, marketing and yield management. In his previous post he also served as chief information officer and chief financial officer. As the line&#8217;s president, he is responsible for all aspects of Princess&#8217; business with the exception of fleet operations and Princess Tours.</p>
<p class="radio_desc">2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.2minuteswith.com/2010/03/social-media-smarts-ceo-interview-alan-buckelew-ceo-of-princess-cruises-march-7-2010-segment-three/feed/</wfw:commentRss>
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	<itunes:summary>Social Media Smarts - CEO of Princess Cruises, Alan Buckelew.
Betsy and Renee speak with Alan about how the cruise industry and specifically Princess Cruises have taken to using Twitter, Facebook and YouTube in very effective and engaging ways. You can follow Princess on Twitter here or on Facebook here or on LinkedIn here. You can learn more about their 2 brand new ships on these channels over the next couple of years as they are built and prepared for launch. The Princess Cruises philosophy is evolution not revolution and they devote themselves to improving products and services with a steady hand.
As media dollars for advertising migrate more and more to the Internet, Alan is a firm believer of insuring that the IT staff is at a adequate number with the expertise to handle the new requirements of constantly being online, engaged and involved on the many social media channels.
Alans career with the company has spanned 33 years, and most recently his title was executive vice president of corporate services, responsible for strategic planning, marketing and yield management. In his previous post he also served as chief information officer and chief financial officer. As the lines president, he is responsible for all aspects of Princess business with the exception of fleet operations and Princess Tours.
2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</itunes:summary>
<itunes:subtitle>Social Media Smarts - CEO of Princess Cruises, Alan Buckelew.
Betsy and Renee speak with Alan about how the cruise industry and specifically Princess Cruises have taken to using Twitter, Facebook and YouTube in very effective and engaging ways. You [...]</itunes:subtitle>
	</item>
		<item>
		<title>Social Media Smarts - March 7, 2010 - Segment Two</title>
		<link>http://www.2minuteswith.com/2010/03/social-media-smarts-march-7-2010-segment-two/</link>
		<comments>http://www.2minuteswith.com/2010/03/social-media-smarts-march-7-2010-segment-two/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 20:00:23 +0000</pubDate>
		<dc:creator>ncavarra</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Click Communications]]></category>

		<category><![CDATA[Dinah McLean]]></category>

		<category><![CDATA[Mommy Bloggers]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Social Media Smarts]]></category>

		<guid isPermaLink="false">http://www.2minuteswith.com/?p=1231</guid>
		<description><![CDATA[Social Media Smarts - Caller, Dinah McLean, Partner, Marketing &#38; Operations for Click-Communications, discusses how her company works with the &#8220;Mommy Bloggers&#8221; to get the word out for her clients. She uses case-study examples from her work with Disney to demonstrate how she provides content and value for the bloggers and their respective audiences that are [...]]]></description>
			<content:encoded><![CDATA[<p class="radio_desc"><img class="alignleft size-full wp-image-710" title="2Minutes&amp;More" src="http://www.2minuteswith.com/wp-content/uploads/2mw_logo_-more1.jpg" alt="2Minutes&amp;More" width="200" height="32" />Social Media Smarts - Caller, Dinah McLean, Partner, Marketing &amp; Operations for <a title="Click Communications Home Page" href="http://www.clickcommunications.com/" target="_blank"><strong><em>Click-Communications</em></strong></a>, discusses how her company works with the &#8220;Mommy Bloggers&#8221; to get the word out for her clients. She uses case-study examples from her work with Disney to demonstrate how she provides content and value for the bloggers and their respective audiences that are easily integrated into their blogs and social media outreach.</p>
<p class="radio_desc">2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.2minuteswith.com/2010/03/social-media-smarts-march-7-2010-segment-two/feed/</wfw:commentRss>
<enclosure url="http://www.2minuteswith.com/segments/3-7-10_Seg2.mp3" length="4910811" type="audio/mpeg" />
	<itunes:summary>Social Media Smarts - Caller, Dinah McLean, Partner, Marketing &amp; Operations for Click-Communications, discusses how her company works with the Mommy Bloggers to get the word out for her clients. She uses case-study examples from her work with Disney to demonstrate how she provides content and value for the bloggers and their respective audiences that are easily integrated into their blogs and social media outreach.
2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</itunes:summary>
<itunes:subtitle>Social Media Smarts - Caller, Dinah McLean, Partner, Marketing  Operations for Click-Communications, discusses how her company works with the Mommy Bloggers to get the word out for her clients. She uses case-study examples from [...]</itunes:subtitle>
	</item>
		<item>
		<title>Social Media Smarts - March 7, 2010 - Segment One</title>
		<link>http://www.2minuteswith.com/2010/03/social-media-smarts-march-7-2010-segment-one/</link>
		<comments>http://www.2minuteswith.com/2010/03/social-media-smarts-march-7-2010-segment-one/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 19:39:28 +0000</pubDate>
		<dc:creator>ncavarra</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Facebook]]></category>

		<category><![CDATA[Fanscape]]></category>

		<category><![CDATA[Larry Weintraub]]></category>

		<category><![CDATA[LinkedIn]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Social Media Smarts]]></category>

		<category><![CDATA[Twitter]]></category>

		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.2minuteswith.com/?p=1229</guid>
		<description><![CDATA[Social Media Smarts - You have heard all of the buzz words and channels, Facebook, Twitter, YouTube, LinkedIn, etc. Listen in on how to choose the right channels to leverage your brand. Although the tools are free, the human capital it takes to effectively run these tools is not - so don&#8217;t be afraid to [...]]]></description>
			<content:encoded><![CDATA[<p class="radio_desc"><img class="alignleft size-full wp-image-710" title="2Minutes&amp;More" src="http://www.2minuteswith.com/wp-content/uploads/2mw_logo_-more1.jpg" alt="2Minutes&amp;More" width="200" height="32" />Social Media Smarts - You have heard all of the buzz words and channels, Facebook, Twitter, YouTube, LinkedIn, etc. Listen in on how to choose the right channels to leverage your brand. Although the tools are free, the human capital it takes to effectively run these tools is not - so don&#8217;t be afraid to find a consultant or communications company to help you get ahead of the pack. Caller, CEO of <a title="Fanscape Home Page" href="http://fanscape.com/" target="_blank"><strong><em>Fanscape</em></strong></a>, Larry Weintraub explains the four strategies you should focus on for Social Media - PR, Marketing, Customer Service and Market Research. His biggest advice - use social media to connect with your customers in a 2 way conversation - don&#8217;t just shout from the rooftops (or laptops) about your brand.  Find his <a title="Fanscape White Paper: 4 Reasons to Use Social Media for Your Business" href="http://fanscape.com/blog/White_Paper_4_Reasons_to_Use_Social_Media_for_Your_Business/" target="_blank"><strong><em>white paper here</em></strong></a>.</p>
<p class="radio_desc">2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.2minuteswith.com/2010/03/social-media-smarts-march-7-2010-segment-one/feed/</wfw:commentRss>
<enclosure url="http://www.2minuteswith.com/segments/3-7-10_Seg1.mp3" length="7969646" type="audio/mpeg" />
	<itunes:summary>Social Media Smarts - You have heard all of the buzz words and channels, Facebook, Twitter, YouTube, LinkedIn, etc. Listen in on how to choose the right channels to leverage your brand. Although the tools are free, the human capital it takes to effectively run these tools is not - so dont be afraid to find a consultant or communications company to help you get ahead of the pack. Caller, CEO of Fanscape, Larry Weintraub explains the four strategies you should focus on for Social Media - PR, Marketing, Customer Service and Market Research. His biggest advice - use social media to connect with your customers in a 2 way conversation - dont just shout from the rooftops (or laptops) about your brand.  Find his white paper here.
2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</itunes:summary>
<itunes:subtitle>Social Media Smarts - You have heard all of the buzz words and channels, Facebook, Twitter, YouTube, LinkedIn, etc. Listen in on how to choose the right channels to leverage your brand. Although the tools are free, the human capital it takes to [...]</itunes:subtitle>
	</item>
		<item>
		<title>10 Tips In 2 Minutes - Show Me The Money - February 21, 2010 - Segment Five</title>
		<link>http://www.2minuteswith.com/2010/03/10-tips-in-2-minutes-show-me-the-money-february-21-2010-segment-five/</link>
		<comments>http://www.2minuteswith.com/2010/03/10-tips-in-2-minutes-show-me-the-money-february-21-2010-segment-five/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 22:18:16 +0000</pubDate>
		<dc:creator>ncavarra</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[10 Tips in 2 Minutes]]></category>

		<category><![CDATA[Show Me The Money]]></category>

		<category><![CDATA[SWEEP Accounts]]></category>

		<guid isPermaLink="false">http://www.2minuteswith.com/?p=1223</guid>
		<description><![CDATA[10 Tips in 2 Minutes - Show Me The Money - Caller Becky is a controller at a small business in Long Beach and discusses how to find money inside your company. SWEEP accounts are very good options to invest extra capital overnight. Accounts are FDIC insured and depending on the terms, most allow for [...]]]></description>
			<content:encoded><![CDATA[<p class="radio_desc"><img class="alignleft size-full wp-image-710" title="2Minutes&amp;More" src="http://www.2minuteswith.com/wp-content/uploads/2mw_logo_-more1.jpg" alt="2Minutes&amp;More" width="200" height="32" />10 Tips in 2 Minutes - Show Me The Money - Caller Becky is a controller at a small business in Long Beach and discusses how to find money inside your company. SWEEP accounts are very good options to invest extra capital overnight. Accounts are FDIC insured and depending on the terms, most allow for your money to be available to you at anytime. It is not tied up in a long term commitment.</p>
<p class="radio_desc">Listen in for tips to help find money both externally and internally in your company to help your business thrive in this challenging economic environment.</p>
<p class="radio_desc">2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.2minuteswith.com/2010/03/10-tips-in-2-minutes-show-me-the-money-february-21-2010-segment-five/feed/</wfw:commentRss>
<enclosure url="http://www.2minuteswith.com/segments/2-21-10_Seg5.mp3" length="1966866" type="audio/mpeg" />
	<itunes:summary>10 Tips in 2 Minutes - Show Me The Money - Caller Becky is a controller at a small business in Long Beach and discusses how to find money inside your company. SWEEP accounts are very good options to invest extra capital overnight. Accounts are FDIC insured and depending on the terms, most allow for your money to be available to you at anytime. It is not tied up in a long term commitment.
Listen in for tips to help find money both externally and internally in your company to help your business thrive in this challenging economic environment.
2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</itunes:summary>
<itunes:subtitle>10 Tips in 2 Minutes - Show Me The Money - Caller Becky is a controller at a small business in Long Beach and discusses how to find money inside your company. SWEEP accounts are very good options to invest extra capital overnight. Accounts are FDIC [...]</itunes:subtitle>
	</item>
		<item>
		<title>Show Me The Money - February 21, 2010 - Segment Four</title>
		<link>http://www.2minuteswith.com/2010/03/show-me-the-money-february-21-2010-segment-four/</link>
		<comments>http://www.2minuteswith.com/2010/03/show-me-the-money-february-21-2010-segment-four/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 22:13:24 +0000</pubDate>
		<dc:creator>ncavarra</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[City of Ontario]]></category>

		<category><![CDATA[Economic Development Director]]></category>

		<category><![CDATA[Mary Jane Olhasso]]></category>

		<category><![CDATA[Show Me The Money]]></category>

		<guid isPermaLink="false">http://www.2minuteswith.com/?p=1220</guid>
		<description><![CDATA[Show Me The Money - Caller Mary Jane Olhasso, Economic Development Director at City of Ontario, shares many resources from their business retention program for the City of Ontario that are available at no cost or low cost to small business owners to get through these challenging times. Check out their website at www.ontariocalifornia.us.
2Minutes&#38;More with [...]]]></description>
			<content:encoded><![CDATA[<p class="radio_desc"><img class="alignleft size-full wp-image-710" title="2Minutes&amp;More" src="http://www.2minuteswith.com/wp-content/uploads/2mw_logo_-more1.jpg" alt="2Minutes&amp;More" width="200" height="32" />Show Me The Money - Caller Mary Jane Olhasso, Economic Development Director at City of Ontario, shares many resources from their business retention program for the City of Ontario that are available at no cost or low cost to small business owners to get through these challenging times. Check out their website at <a href="http://www.ontariocalifornia.us">www.ontariocalifornia.us</a>.</p>
<p class="radio_desc">2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.2minuteswith.com/2010/03/show-me-the-money-february-21-2010-segment-four/feed/</wfw:commentRss>
<enclosure url="http://www.2minuteswith.com/segments/2-21-10_Seg4.mp3" length="2650386" type="audio/mpeg" />
	<itunes:summary>Show Me The Money - Caller Mary Jane Olhasso, Economic Development Director at City of Ontario, shares many resources from their business retention program for the City of Ontario that are available at no cost or low cost to small business owners to get through these challenging times. Check out their website at www.ontariocalifornia.us.
2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</itunes:summary>
<itunes:subtitle>Show Me The Money - Caller Mary Jane Olhasso, Economic Development Director at City of Ontario, shares many resources from their business retention program for the City of Ontario that are available at no cost or low cost to small business owners [...]</itunes:subtitle>
	</item>
		<item>
		<title>Show Me The Money - CEO Interview - California Inspector General Laura Chick - February 21, 2010 - Segment Three</title>
		<link>http://www.2minuteswith.com/2010/03/show-me-the-money-ceo-interview-california-inspector-general-laura-chick-february-21-2010-segment-three/</link>
		<comments>http://www.2minuteswith.com/2010/03/show-me-the-money-ceo-interview-california-inspector-general-laura-chick-february-21-2010-segment-three/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 22:09:24 +0000</pubDate>
		<dc:creator>ncavarra</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[Berkhemer Clayton Executive Search]]></category>

		<category><![CDATA[Betsy Berkhemer]]></category>

		<category><![CDATA[Fraser Communications]]></category>

		<category><![CDATA[Inspector General]]></category>

		<category><![CDATA[Laura Chick]]></category>

		<category><![CDATA[Renee Fraser]]></category>

		<category><![CDATA[Show Me The Money]]></category>

		<guid isPermaLink="false">http://www.2minuteswith.com/?p=1216</guid>
		<description><![CDATA[Show Me The Money - Interview with California State Inspector General Laura Chick.  Betsy and Renee speak with the only state level Inspector General Laura Chick about the stimulus dollars coming into California from the Federal Recovery Act.
Shortly after President Obama signed the Federal Recovery Act, Governor Arnold Schwarzenegger turned to Los Angeles City Controller [...]]]></description>
			<content:encoded><![CDATA[<p class="radio_desc"><img class="alignleft size-full wp-image-710" title="2Minutes&amp;More" src="http://www.2minuteswith.com/wp-content/uploads/2mw_logo_-more1.jpg" alt="2Minutes&amp;More" width="200" height="32" />Show Me The Money - Interview with California State Inspector General Laura Chick.  Betsy and Renee speak with the only state level Inspector General Laura Chick about the stimulus dollars coming into California from the Federal Recovery Act.</p>
<p class="radio_desc">Shortly after President Obama signed the Federal Recovery Act, Governor Arnold Schwarzenegger turned to Los Angeles City Controller Laura Chick. He tapped her to be the first-in-the-nation Inspector General to oversee the more than $50 Billion in economic stimulus dollars that California is receiving.</p>
<p class="radio_desc">&#8220;Laura&#8217;s impressive track record as a watchdog and public servant makes her uniquely qualified to ensure this funding is used as it was intended-to create jobs and help our state through this difficult economic time,&#8221; said Governor Schwarzenegger.</p>
<p class="radio_desc">The Sacramento Bee heralded Chick&#8217;s arrival in the Capitol with the headline, &#8220;MISUSE STIMULUS CASH, YOU&#8217;LL ANSWER TO HER.&#8221;</p>
<p class="radio_desc">A trained social worker, Laura received her Bachelors Degree in History from UCLA and a Masters in Social Work from USC. Her experience includes managing a family-owned retail business. Laura first entered elected office in 1993 when she defeated a 16 year incumbent for a seat on the Los Angeles City Council in the West San Fernando Valley. Seven months after taking office her district was devastated by the Northridge Earthquake. Chick went into action working around the clock, an ever present figure in the toppled neighborhoods. Laura used the crisis as an opportunity to rebuild in a smarter and better way, creating what is now a thriving redevelopment zone with shops, cafes and a legitimate theater converted from an X-rated movie house.</p>
<p class="radio_desc">In 2001 Laura was overwhelmingly elected City Controller, becoming the first woman to hold citywide office in Los Angeles. As Controller, she was the Chief Auditor and Chief Accountant of the City working to ensure its fiscal health. In her nearly eight years in this office, Laura released over 170 audits and reports exposing a wide range of problems throughout city government. As the taxpayers&#8217; watchdog she rooted out waste and fraud and championed innovation and new ideas to challenge the status-quo.</p>
<p class="radio_desc">A Los Angeles Business Journal feature said, &#8220;Los Angeles City Controller Laura Chick has emerged as a central voice in the ongoing debate over how the city handles its contracts.&#8221; As the Los Angeles Magazine stated, &#8220;Where others couch and evade, she is Ms. Blunt.&#8221;</p>
<p class="radio_desc">One of her last audits to be released exposed a backlog of thousands of untested DNA rape kits at the Los Angeles Police Department. Laura&#8217;s report brought a national spotlight to an intolerable situation. This resulted in City officials finally making the problem a priority. Her work recently won her the prestigious ProPublica Prize for Investigative Governance. Laura is now energetically taking up the state&#8217;s challenge of overseeing the massive expenditure of American Recovery funds. &#8220;My job as Inspector General is to deter, detect and disclose waste and fraud. I&#8217;m putting everyone on notice that I am watching and if there is something wrong we will find it,&#8221; said Chick.</p>
<p class="radio_desc">Laura Chick is the proud mother of two grown daughters-Katherine, a public school teacher in Los Angeles, and Care, a psychologist in northern California. She is also the beaming grandmother of Morgan.</p>
<p class="radio_desc">2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.2minuteswith.com/2010/03/show-me-the-money-ceo-interview-california-inspector-general-laura-chick-february-21-2010-segment-three/feed/</wfw:commentRss>
<enclosure url="http://www.2minuteswith.com/segments/2-21-10_Seg3.mp3" length="6121198" type="audio/mpeg" />
	<itunes:summary>Show Me The Money - Interview with California State Inspector General Laura Chick.  Betsy and Renee speak with the only state level Inspector General Laura Chick about the stimulus dollars coming into California from the Federal Recovery Act.
Shortly after President Obama signed the Federal Recovery Act, Governor Arnold Schwarzenegger turned to Los Angeles City Controller Laura Chick. He tapped her to be the first-in-the-nation Inspector General to oversee the more than $50 Billion in economic stimulus dollars that California is receiving.
Lauras impressive track record as a watchdog and public servant makes her uniquely qualified to ensure this funding is used as it was intended-to create jobs and help our state through this difficult economic time, said Governor Schwarzenegger.
The Sacramento Bee heralded Chicks arrival in the Capitol with the headline, MISUSE STIMULUS CASH, YOULL ANSWER TO HER.
A trained social worker, Laura received her Bachelors Degree in History from UCLA and a Masters in Social Work from USC. Her experience includes managing a family-owned retail business. Laura first entered elected office in 1993 when she defeated a 16 year incumbent for a seat on the Los Angeles City Council in the West San Fernando Valley. Seven months after taking office her district was devastated by the Northridge Earthquake. Chick went into action working around the clock, an ever present figure in the toppled neighborhoods. Laura used the crisis as an opportunity to rebuild in a smarter and better way, creating what is now a thriving redevelopment zone with shops, cafes and a legitimate theater converted from an X-rated movie house.
In 2001 Laura was overwhelmingly elected City Controller, becoming the first woman to hold citywide office in Los Angeles. As Controller, she was the Chief Auditor and Chief Accountant of the City working to ensure its fiscal health. In her nearly eight years in this office, Laura released over 170 audits and reports exposing a wide range of problems throughout city government. As the taxpayers watchdog she rooted out waste and fraud and championed innovation and new ideas to challenge the status-quo.
A Los Angeles Business Journal feature said, Los Angeles City Controller Laura Chick has emerged as a central voice in the ongoing debate over how the city handles its contracts. As the Los Angeles Magazine stated, Where others couch and evade, she is Ms. Blunt.
One of her last audits to be released exposed a backlog of thousands of untested DNA rape kits at the Los Angeles Police Department. Lauras report brought a national spotlight to an intolerable situation. This resulted in City officials finally making the problem a priority. Her work recently won her the prestigious ProPublica Prize for Investigative Governance. Laura is now energetically taking up the states challenge of overseeing the massive expenditure of American Recovery funds. My job as Inspector General is to deter, detect and disclose waste and fraud. Im putting everyone on notice that I am watching and if there is something wrong we will find it, said Chick.
Laura Chick is the proud mother of two grown daughters-Katherine, a public school teacher in Los Angeles, and Care, a psychologist in northern California. She is also the beaming grandmother of Morgan.
2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</itunes:summary>
<itunes:subtitle>Show Me The Money - Interview with California State Inspector General Laura Chick.  Betsy and Renee speak with the only state level Inspector General Laura Chick about the stimulus dollars coming into California from the Federal Recovery [...]</itunes:subtitle>
	</item>
		<item>
		<title>Show Me The Money - February 21, 2010 - Segment Two</title>
		<link>http://www.2minuteswith.com/2010/03/show-me-the-money-february-21-2010-segment-two/</link>
		<comments>http://www.2minuteswith.com/2010/03/show-me-the-money-february-21-2010-segment-two/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 22:04:04 +0000</pubDate>
		<dc:creator>ncavarra</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[CFRC]]></category>

		<category><![CDATA[Community Financial REsource Centers]]></category>

		<category><![CDATA[Forescee Hogan Rowles]]></category>

		<category><![CDATA[Show Me The Money]]></category>

		<guid isPermaLink="false">http://www.2minuteswith.com/?p=1213</guid>
		<description><![CDATA[Show Me The Money - Caller Forescee Hogan Rowles, President and CEO of Los Angeles’ first public private partnership nonprofit economic development corporation, Community Financial Resource Center (CFRC) shares even more information for business owners to find capital to help start or expand your business. Success stories are profiled in the industries of Beauty, Fashion, [...]]]></description>
			<content:encoded><![CDATA[<p class="radio_desc"><img class="alignleft size-full wp-image-710" title="2Minutes&amp;More" src="http://www.2minuteswith.com/wp-content/uploads/2mw_logo_-more1.jpg" alt="2Minutes&amp;More" width="200" height="32" />Show Me The Money - Caller Forescee Hogan Rowles, President and CEO of Los Angeles’ first public private partnership nonprofit economic development corporation, Community Financial Resource Center (CFRC) shares even more information for business owners to find capital to help start or expand your business. Success stories are profiled in the industries of Beauty, Fashion, Refrigeration, Equipment, etc. They offer counsel as well as funding to truly be an ally to small business owners. Go to their website at <a href="http://www.CFRC.net">www.CFRC.net</a>.</p>
<p class="radio_desc">2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.2minuteswith.com/2010/03/show-me-the-money-february-21-2010-segment-two/feed/</wfw:commentRss>
<enclosure url="http://www.2minuteswith.com/segments/2-21-10_Seg2.mp3" length="2777472" type="audio/mpeg" />
	<itunes:summary>Show Me The Money - Caller Forescee Hogan Rowles, President and CEO of Los Angeles’ first public private partnership nonprofit economic development corporation, Community Financial Resource Center (CFRC) shares even more information for business owners to find capital to help start or expand your business. Success stories are profiled in the industries of Beauty, Fashion, Refrigeration, Equipment, etc. They offer counsel as well as funding to truly be an ally to small business owners. Go to their website at www.CFRC.net.
2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</itunes:summary>
<itunes:subtitle>Show Me The Money - Caller Forescee Hogan Rowles, President and CEO of Los Angeles’ first public private partnership nonprofit economic development corporation, Community Financial Resource Center (CFRC) shares even more information for business [...]</itunes:subtitle>
	</item>
		<item>
		<title>Show Me The Money - February 21, 2010 - Segment One</title>
		<link>http://www.2minuteswith.com/2010/03/show-me-the-money-february-21-2010-segment-one/</link>
		<comments>http://www.2minuteswith.com/2010/03/show-me-the-money-february-21-2010-segment-one/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 21:59:18 +0000</pubDate>
		<dc:creator>ncavarra</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[CFRC]]></category>

		<category><![CDATA[Community Financial REsource Centers]]></category>

		<category><![CDATA[Forescee Hogan Rowles]]></category>

		<category><![CDATA[Show Me The Money]]></category>

		<guid isPermaLink="false">http://www.2minuteswith.com/?p=1211</guid>
		<description><![CDATA[Show Me The Money - Even with several indicators showing recovery for the economy, many industries are asking how can I start a business and where can I get capital to start? Caller Forescee Hogan Rowles, President and CEO of Los Angeles’ first public private partnership nonprofit economic development corporation, Community Financial Resource Center (CFRC), [...]]]></description>
			<content:encoded><![CDATA[<p class="radio_desc"><img class="alignleft size-full wp-image-710" title="2Minutes&amp;More" src="http://www.2minuteswith.com/wp-content/uploads/2mw_logo_-more1.jpg" alt="2Minutes&amp;More" width="200" height="32" />Show Me The Money - Even with several indicators showing recovery for the economy, many industries are asking how can I start a business and where can I get capital to start? Caller Forescee Hogan Rowles, President and CEO of Los Angeles’ first public private partnership nonprofit economic development corporation, Community Financial Resource Center (CFRC), has valuable information on how to utilize their services to get funding. CFRC is the only comprehensive financial services center dedicated to servicing the needs of distressed communities in Los Angeles County. Check out their website at <a href="http://www.CFRC.net">www.CFRC.net</a> or call 323-233-1900. They offer loans in the categories of &#8220;mirco&#8221; loans (pure start ups from $500-$5,000); &#8220;seed&#8221; loans to businesses with at least one year of tax returns ($5,000 to $30,000); and &#8220;expansion&#8221; loans up to $300,000 for businesses with at least 3 years of tax returns.</p>
<p class="radio_desc">2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.2minuteswith.com/2010/03/show-me-the-money-february-21-2010-segment-one/feed/</wfw:commentRss>
<enclosure url="http://www.2minuteswith.com/segments/2-21-10_Seg1.mp3" length="4226432" type="audio/mpeg" />
	<itunes:summary>Show Me The Money - Even with several indicators showing recovery for the economy, many industries are asking how can I start a business and where can I get capital to start? Caller Forescee Hogan Rowles, President and CEO of Los Angeles’ first public private partnership nonprofit economic development corporation, Community Financial Resource Center (CFRC), has valuable information on how to utilize their services to get funding. CFRC is the only comprehensive financial services center dedicated to servicing the needs of distressed communities in Los Angeles County. Check out their website at www.CFRC.net or call 323-233-1900. They offer loans in the categories of mirco loans (pure start ups from $500-$5,000); seed loans to businesses with at least one year of tax returns ($5,000 to $30,000); and expansion loans up to $300,000 for businesses with at least 3 years of tax returns.
2Minutes&amp;More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.</itunes:summary>
<itunes:subtitle>Show Me The Money - Even with several indicators showing recovery for the economy, many industries are asking how can I start a business and where can I get capital to start? Caller Forescee Hogan Rowles, President and CEO of Los Angeles’ first [...]</itunes:subtitle>
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