10 Tips in 2 Minutes on Innovation to Stay Competitive - July 11, 2010 - Segment Five
Betsy and Renee recap the steps you can take to ensure your company remains innovative and competitive. Always be on the lookout for what is currently happening in the marketplace - not just what your experience from the past dictates. Renee explains the importance of branding - not just for companies - but for individuals as well. Companies and individuals have to demonstrate that they are up-to-date with what is going on in the marketplace and will provide measurable value to their clients.
2Minutes&More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.

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