How To Make Wealth From Health - April 18, 2010 - Segment One

How To Make Wealth From Health – Caller Sue Parks, CEO of WalkStyles, discusses the various ways her company improves the overall corporate wellness of its clients. Corporate wellness encompasses everything from getting employees to feel better about themselves and their work, increasing their energy levels, and improving their ability to solve complex problems. Currently, WalkStyles works with several hundred corporations of different sizes, who use their online tools—in addition to the book Sue wrote on wellness called I Count: 10 Simple Steps To A Healthy Life—to help their employees get more active. A primary focus of WalkStyles is getting participants to make 10,000 steps a day, or 5 miles, and according to Sue, studies have repeatedly demonstrated that getting 10,000 steps in a day can have a big impact in your overall fitness and well being. Walking meetings are terrific, and nothing is better for a brainstorming session than sending a group out for a 15 minute walk while discussing ideas. As Sue explains, people come back more energized, with more creative ideas. WalkStyles also offers weight management tools, organizational and life balance tools, as well as a step meter they developed called the Dash Track, which uploads information to their website and allows people to easily manage their progress.

Wellness is a huge industry with many different facets, so it’s important to do your research, understand what exactly is out there, while also understanding how you can be different, such as in customer service, providing online tools, or unique products you’ll develop. Sue notes that what they really love to do is help business owners change the culture of their businesses, really encouraging them to develop a sense of team, and nothing accomplishes that like uniting together to help and support each other in wellness. Right now, WalkStyles has bundled a lot of webinars and consulting services into a package that actually has a value of $300 per employee, but is currently available for $24.95. For more information, visit their website www.walkstyles.com.

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