Being Savvy About Finances - CEO Interview - Cameron Schmidt, VP of Intuit - March 27, 2010 - Segment Three

Interview with Cameron Schmidt, VP of Intuit

Betsy and Renee speak with Cameron about the wide variety of business products and solutions offered by Intuit, including everything from payroll management to their renowned QuickBooks accounting software. Cameron explains that in addition to their payroll services, Intuit has developed an ecosystem of services to help small businesses improve their bottom line and help them navigate through the compliance labyrinth that are federal and state regulations. For example, about 19 million people use TurboTax, a product that guides you methodically through the complexity of the tax code, by having you answer questions online and then feeding those answers through to the proper forms.

It is also essential to recognize that not every small business owner needs a bookkeeper, which is why the Intuit suite of software is designed to complement the flexibility each owner requires. At the end of the day, Cameron notes, the goal is to provide a service that allows owners to do payroll in “just a couple of clicks.” Something else the company has discovered recently with their expanded online presence is that they can give people confidence by harnessing the wisdom and experience of others like them. At www.intuit.com and www.payroll.com, there are entire series of tips, tricks, and guidance currently available, and there’s also a special website and blog for small business owners.

Cameron also discusses how one of Intuit’s specialties is taking the mystery out of terms like “Accounts Receivable” and “Accounts Payable.” In their software, it’s instead listed as “Money Coming In” and “Money Going Out.” As it relates to cash flow, their programs also provide business owners with a “Company Snapshot,” which not only tells owners everything they need to know about their cash flow situation, but also provides them with a series of creative and custom ways to have deep insight into the various dimensions of their business. Recently, the company partnered with a small business expert and are currently offering a free copy of the book Hire Your First Employee. To get a copy of the book, visit their website www.Intuit.com and request your free copy today.

2Minutes&More with Betsy Berkhemer and Renee Fraser airs every Sunday at 1pm on KFWB NEWS TALK 980. Tune in for a full hour of tips for business success.